PR - what it's all about

PR for small businesses - writing press releases for newspapers, magazines, TV and radio, plus spin-off writing services - is an exciting niche market. It is very accessible, rapidly expanding and highly profitable.

The New Dimension PR Service shows you how to write for this market, how to win your work and how to submit your press releases for best results.

A press release is simply a short story - usually no more than around 450 words - that is submitted to the press and media for use as news.

Most small to medium size businesses only require occasional PR services - but collectively these companies add up to a huge "hidden" market for freelance writers.

With PR you are paid by the companies seeking the publicity, not by the publishers and broadcasters.

It's a win-win situation! Your clients are happy because the media use their stories as news (carrying more weight than conventional advertising)... the media are happy because they get their stories free... and you're very happy because you are making good money quickly, easily and enjoyably!

You can be earning £300 or more per press release - for just five or six hours' work - and be paid within weeks.

Once you have demonstrated your press release ability, your clients will refer you to others and come back to you for more of the same - plus occasionally other services such as newsletters, sales letters, advertising features. We show you how to make the most of these spin-off opportunities, too.